Humans have communicated in one form or another since the year dot. These days, when talking with others, our tone of voice and facial...

Photo by André Ulysses De Salis from Pexels Let your writing run wild and free I’m envious of novelists, I must admit. They can write...

The other day, someone said that blogging for business is passé. Far from it! Yes, blogs have been around for some years. But it's been...

Your web content needs to work hard for it to stand out above the rest. Here's how to do that.

Different digital marketing content can be written in either a more 'professional' or more 'conversational' tone, depending on the type.

Are you a perfectionist? If so, how much time do you waste trying to be perfect? And what has this to do with copywriting, I hear you...

Here’s an acronym I came up with for the word ‘copywriting’. It helps to break down some of the aspects on what copywriting can do for...

Updated February 2021 Blogs are a great way of keeping in touch with your customers and targeting prospective new customers, and should...