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    A-Z of Copywriting – O is for Openings and Online
    Jen Haken
    • Jun 10
    • 2 min

    A-Z of Copywriting – O is for Openings and Online

    Let’s start with what is arguably the more important word here: Openings Your opening sentences need to be bold and compelling....
    3 views0 comments
    A-Z of Copywriting – N is for Niche, Natural and Newsletters
    Jen Haken
    • May 9
    • 4 min

    A-Z of Copywriting – N is for Niche, Natural and Newsletters

    Photo by Jier Chen of Pexels Finding Your Niche As a copywriter, it can help to have a niche industry where you have plenty of knowledge...
    10 views0 comments
    A-Z of Copywriting: M is for Marketing, Miracle ... and Money!
    Jen Haken
    • Apr 1
    • 3 min

    A-Z of Copywriting: M is for Marketing, Miracle ... and Money!

    Photo by Andre Taissin from Pexels There are many ‘M’ words for copywriting. The most obvious one has to be Marketing as that’s what...
    6 views0 comments
    A-Z of Copywriting: J is for Jargon and Jokes
    Jen Haken
    • Dec 9, 2021
    • 3 min

    A-Z of Copywriting: J is for Jargon and Jokes

    Be mindful of who you’re writing to The main reason why jargon should be avoided is that it risks people not understanding what your...
    13 views0 comments
    A to Z of Copywriting: I – Interviewing for Case Studies
    Jen Haken
    • Nov 4, 2021
    • 4 min

    A to Z of Copywriting: I – Interviewing for Case Studies

    This letter of the alphabet was giving me a bit of grief. There were a few ‘I’ words to apply to copywriting, but they weren’t ideal....
    23 views0 comments
    A-Z of Copywriting: H is for Attention-Grabbing, Optimised Headlines
    Jen Haken
    • Sep 30, 2021
    • 2 min

    A-Z of Copywriting: H is for Attention-Grabbing, Optimised Headlines

    Writing headlines that are optimised for SEO and promote action is a skill that can be learned. Read on to find out more.
    8 views0 comments
    A-Z of Copywriting: G is for Content Writing Goals to Win Golden Leads!
    Jen Haken
    • Aug 5, 2021
    • 3 min

    A-Z of Copywriting: G is for Content Writing Goals to Win Golden Leads!

    Photo by Alizee Marchand from Pexels Copywriting and content writing are both necessary in your marketing. “What’s the difference?” I...
    11 views0 comments
    A-Z of Copywriting — F is for Formatting, Fonts and Freedom!
    Jen Haken
    • Jun 22, 2021
    • 4 min

    A-Z of Copywriting — F is for Formatting, Fonts and Freedom!

    Photo by André Ulysses De Salis from Pexels Let your writing run wild and free I’m envious of novelists, I must admit. They can write...
    12 views0 comments
    A-Z of Copywriting: E is for Editing, Email Marketing and Engagement
    Jen Haken
    • May 21, 2021
    • 3 min

    A-Z of Copywriting: E is for Editing, Email Marketing and Engagement

    Photo by Cottonbro from Pexels Let's get all those 'E' words into one sentence. Here goes! For your engaging, educational and...
    18 views0 comments
    A-Z of Copywriting: D – Dare to be Different with your Direct Mail
    Jen Haken
    • Apr 20, 2021
    • 4 min

    A-Z of Copywriting: D – Dare to be Different with your Direct Mail

    Have you just developed a brand-new thingumajig? Does it have bells and whistles and a really funky looking twiddly bit that makes a cute...
    21 views0 comments

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