Jen Haken
Craft Winning Marketing Content: A Lesson from Bookshops 📚
Like a good book, your marketing content should leave a lasting impression. Here's how to write engaging stories to attract your audience.
top of page
Search
Jen Haken
- Aug 31, 2023
- 5 min
Achieve Thermal Marketing Visibility with Sky-High Copywriting
By writing engaging content that captures people’s attention, creating intrigue and a desire to want more, you can achieve great heights.
10 views0 comments
Jen Haken
- Aug 31, 2022
- 3 min
A to Z of Copywriting – Q is for Quality and Questions
Photo by Daria Volkova on Unsplash Quite rightly, when writing for business – whether for marketing purposes or simply when communicating...
13 views0 comments
Jen Haken
- Feb 15, 2022
- 4 min
A-Z of Copywriting – K is for Keywords
Humans have communicated in one form or another since the year dot. These days, when talking with others, our tone of voice and facial...
26 views0 comments
Jen Haken
- Dec 9, 2021
- 3 min
A-Z of Copywriting: J is for Jargon and Jokes
Be mindful of who you’re writing to The main reason why jargon should be avoided is that it risks people not understanding what your...
17 views0 comments
Jen Haken
- Sep 30, 2021
- 2 min
A-Z of Copywriting: H is for Attention-Grabbing, Optimised Headlines
Writing headlines that are optimised for SEO and promote action is a skill that can be learned. Read on to find out more.
14 views0 comments
Jen Haken
- Jun 22, 2021
- 4 min
A-Z of Copywriting — F is for Formatting, Fonts and Freedom!
Photo by André Ulysses De Salis from Pexels Let your writing run wild and free I’m envious of novelists, I must admit. They can write...
19 views0 comments
Jen Haken
- Mar 23, 2021
- 3 min
A-Z of Copywriting: C — How to Write Enticing Call to Actions
Photo by Pixabay Do you tend to rely on, ‘Click here’ or ‘Get in touch’ when you write your Call to Action? Sometimes, that’s all you...
30 views0 comments
Jen Haken
- Feb 19, 2021
- 3 min
A-Z of Copywriting: B — Is Blogging for Business too Old School?
The other day, someone said that blogging for business is passé. Far from it! Yes, blogs have been around for some years. But it's been...
27 views0 comments
Jen Haken
- Jan 20, 2021
- 3 min
A-Z of Copywriting: A is for Acknowledge your Audience
Photo by Canva Studio from Pexels Do you like to feel cared for, listened to and understood? Most of us do! That's why making your...
44 views0 comments
Jen Haken
- Jul 19, 2019
- 4 min
Digital Content Marketing Types and How to Write Them
Different digital marketing content can be written in either a more 'professional' or more 'conversational' tone, depending on the type.
31 views0 comments
Jen Haken
- Mar 11, 2019
- 3 min
Being Imperfect
Are you a perfectionist? If so, how much time do you waste trying to be perfect? And what has this to do with copywriting, I hear you...
49 views0 comments
Jen Haken
- Feb 15, 2019
- 4 min
What Does a Copywriter Actually Do?
Do you ever wonder how a copywriter helps your business? I'll tell you. We help improve your marketing ROI by driving more customers to...
38 views0 comments
Jen Haken
- Jul 30, 2017
- 3 min
How to write brilliant blogs ... when you'd rather stick a pencil in your eye!
Updated February 2021 Blogs are a great way of keeping in touch with your customers and targeting prospective new customers, and should...
42 views0 comments
bottom of page