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What on Earth is a Content Conversion Funnel?
As a business owner, you want to attract your ideal customers. So, you need content. Lots of it. That's where a conversion funnel helps.
Jen Haken
Apr 3, 20242 min read
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Craft Winning Marketing Content: A Lesson from Bookshops 📚
Like a good book, your marketing content should leave a lasting impression. Here's how to write engaging stories to attract your audience.
Jen Haken
Nov 2, 20233 min read
21 views
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A-Z of Copywriting – T is for Targeted Copy and Taglines
How to write targeted copy and taglines, and how to find the target audience you're aiming at.
Jen Haken
Jan 25, 20233 min read
20 views
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A-Z of Copywriting – P is for Power Words, Pain Points and Plain English
Writing content using power words helps to convert visitors into paying customers. Here's how.
Jen Haken
Aug 1, 20223 min read
19 views
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A-Z of Copywriting: C — How to Write Enticing Call to Actions
Photo by Pixabay Do you tend to rely on, ‘Click here’ or ‘Get in touch’ when you write your Call to Action? Sometimes, that’s all you...
Jen Haken
Mar 23, 20213 min read
32 views
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How to Write Engaging Marketing Content
Engaging marketing content helps to attract and retain your target audience, converting them into paying customers.
Jen Haken
May 12, 20174 min read
49 views
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