Jen Haken
Copywriting - the easy way!
… get someone else to do it! Are you the owner of an SME? Do you find that you’re swamped with all the tasks a business owner needs to do...
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Jen Haken
Jun 4, 20182 min read
Why a professional copywriter will help boost your business
Copywriters are important for every business. Yes, okay, I would say that being a copywriter! But you cannot get away from the fact that...
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Jen Haken
Jun 1, 20182 min read
Why email marketing should remain in your marketing plan
Believe it or not, according to statistics – and despite there being over 27 million pieces of content shared on the web every day – we...
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Jen Haken
Jun 1, 20183 min read
Video marketing – the star of your marketing strategy
Apparently, our memories are getting worse. Or rather, because we’re inundated daily – nay, hourly, or even by the minute! – with blatant...
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Jen Haken
Feb 1, 20182 min read
Does your content hit the right note?
Or does your tone of voice need a bit of fine-tuning? Finding your tone of voice should be easy. After all, it’s your company, they’re...
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Jen Haken
Dec 11, 20172 min read
What’s the difference between copywriting and content writing?
There seems to be an inordinate amount of discussion on the differences between copywriting and content writing. And really, who cares?...
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Jen Haken
Oct 13, 20173 min read
Five tips for writing eye-grabbingly successful blog titles
Leaning back in your chair with a sigh of relief, you’ve just finished writing your latest blog. You’ve read it through, checked it for...
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Jen Haken
Jul 30, 20173 min read
How to write brilliant blogs ... when you'd rather stick a pencil in your eye!
Updated February 2021 Blogs are a great way of keeping in touch with your customers and targeting prospective new customers, and should...
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Jen Haken
May 26, 20173 min read
Writing SEO optimised content — UPDATED!
Previously, I wrote a blog with some tips on how to write good marketing content. In that, I mentioned the importance of ensuring that...
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Jen Haken
May 12, 20174 min read
How to Write Engaging Marketing Content
Engaging marketing content helps to attract and retain your target audience, converting them into paying customers.
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Jen Haken
Nov 24, 20162 min read
How can anyone say that Content isn’t King?
The other day I read an article in Marketing Week, by Mark Ritson, entitled: Is content marketing a load of bollocks? The title alone...
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Jen Haken
Oct 10, 20163 min read
Do your emails get the response you need?
Writing business emails is one thing, but when there's something important to tell your customers or subscribers, and you want to hook...
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